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Kumar Insights has the knowledge and experience to conduct reliable, innovative and representative research among this robust and diverse community.

Two staff members, Elena Orovio and Ines Mota, are Multicultural Marketing Specialists, with over 25 years of combined multicultural research experience, and are fully bilingual – we pride ourselves on understanding all the key subtleties and nuances of conducting research among this group.

Our qualitative specialist, Gisella Emiliani, has over 10 years of multicultural qualitative research experience –

  • Seasoned moderator with qualitative experience in U.S. general market, Hispanic and multicultural segments and Latin America.

  • Completely bilingual and bicultural Spanish and English, raised in Colombia and the U.S. Ability to conduct a mix of English and Spanish speaking groups with the same moderator ensures quality, consistency and one integrated report.